Unlock and influence customers behaviors.
We wanted to be able to talk to our guests, hear what they wanted and needed, and reward them for behavior that made a difference to us.
The guest guesswork is gone with Thanx. The Rock can better understand their customers and instantly get a snapshot of their most frequent diners, customer spending habits, and visit frequency. Thanx then recommends automated campaigns designed to influence customer behavior in real time.
A complete customer engagement solution.
The Rock wanted more than just a loyalty program. They wanted a partner to engage with their customers at every step of their journey. From assessing feedback to monitoring store level performance, Thanx brings all of these performance metrics to life for The Rock.
With Thanx, we are bringing in revenue we could have lost to another restaurant. The incremental revenue that could have gone to another competitor is now ours and that is very powerful.
Brand Strategist Joanna Luter
Incremental revenue that adds up.
When you can personalize the customer experience, you give the customer a reason to keep coming back. Thanx segmented campaigns take that personalization a step further and ensure any promotions are optimized for each guest for maximum ROI. With Thanx, The Rock can deploy targeted offers, track results, and measure the financial impact on their sales immediately. Incentivizing repeat business keeps predictable revenue a part of The Rock’s bottom line and out of the hands of their competitors.