Our perspective on thriving in a digital world

Digital Maturity

With the The Complete Guide to Digital Maturity, you’ll learn what digital maturity means for your business and how you compare to peers and industry leaders. This guide is rooted in comprehensive restaurant industry research and benchmarking as well as deep Thanx expertise.

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The Four Horsemen of the Restaurant Apocalypse?

How lessons from the travel industry’s response to online travel agencies may enable restaurants to survive (and hopefully thrive) in a delivery-heavy future.

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Thanx Restaurant Digital Model

Calculate the profitability of driving your owned ordering channel growth. Play with assumptions, third-party commissions, and calculate both top-line revenue from online channels and savings from direct ordering.

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Emerge Stronger Playbook: Restaurant Edition

This playbook delivers in-depth restaurant modules for maximizing digital revenue, winning the first visit, driving repeat purchasing, and acquiring new customers on the other side of this crisis.

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Restaurants Are Facing Mass Extinction, But Local Governments Can Save Them

Thanx CEO, Zach Goldstein, makes the economic case for government regulation of third-party delivery fees well-beyond the aftermath of COVID.

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Emerge Stronger Playbook: Retail Edition

Prompted by urgent customer requests through the COVID-19 crisis, Thanx created the “Emerge Stronger Playbook” to help carwashes and other retailers accelerate the return of known customers and maximize their lifetime value.

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Customer Lifetime Value formula visualized

Customer engagement Customer Loyalty Insights

What is customer lifetime value (LTV)?

Learn more about the single most important concept in the world of customer engagement: Customer Lifetime Value (LTV).

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Customer engagement

The 3 Types of Customers You Should Know

This blog highlights the 3 most common types of customers, provides insight into what motivates them, and gives tips on how you can connect with each type of customer in more meaningful ways.